exceed 2 citations regardless B u s i n e s s F i n a n c e

exceed 2 citations regardless B u s i n e s s F i n a n c e

Step 1: Create a rough draft with bullet points.

Step 2: Analyze the case (attached) in a final draft in the format below:

Executive Summary

Put this on the Title Page. (Write it after you complete the rest of the paper). This should be small, succinct paragraph that summarizes your analysis: situation, problem, recommended solution. This is your 20 second synopsis of the case. Details should be left out of the summary. A strong summary sets the tone and is the first impression made.

Situation Analysis

Begin with a brief introduction to the company, their history and what they do. Include a brief discussion about any changes that have occurred, internally and externally that have produced changes in the organization. Describe the actions the company has taken to mitigate the effects of some of these changes. This will set some context for the rest of the information in this section. Remember be selective about what you include, do not relay every detail in the case.

Introduce Wendy and give some background information about her and how she arrived in her current position. Describe what she is doing in her new role, how she is doing and how her staff is responding. Then include a discussion about Fred Wu, his arrival and performance in the organization. Include how the situation is left between them after his review. This should lead into the problem analysis section where more specific details can be included. This situation analysis is critical to setting up your diagnosis of the problem in the next section. It should work as a foundation for the rest of the analysis by explaining what is happening in the case and pointing to the problem.

Problem Analysis/Diagnosis

Drawing from the data from the situation analysis, explain the problem/s in more detail. Identify and discuss the causes of the problem and symptoms related to the problem if you can. Identify and discuss consequences that are related to the problem, if a solution is not implemented. Avoid general statements that do not include supporting facts by giving details and/or examples from the case.

Support your discussion of the problem/s with one (1) concept from the course materials, fully discussed and cited. Do not exceed the one required citation in this section. If you have more than one problem, choose one problem and apply a citation to it or if possible (not required), choose a citation that can be applied to all of the problems included.

End this section with a recap/problem statement that answers what you will work on 2 solving in the alternate solutions section. This will serve to clarify and anchor the problem/s that will be addressed in the Alternative Solutions. Do not skip this step.

Alternative Solutions

Develop three (3) viable solutions, ordered 1, 2, and 3 with the following information for each: Name the solution; discuss what the solution entails in enough detail to show its viability. Under each solution list its pros and cons (note plural). Make sure that each solution matches the problem as you have stated it in the problem section above.

If you have identified more than one problem, you will need to develop a set of 3 solutions to match each problem, unless you are able to present them logically, together.

Each solution should be good enough to stand on its own and work to mitigate the problem. This section is meant to lay out the details for each alternative solution with pros and cons in order to assess each and make a recommendation. Be careful to give your full effort to each. Do not favor one solution over another or discuss why one is a good idea; that should be reserved for the recommendation and the solution you choose. One way to look at this, is that this section focuses on what is being proposed to solve the problem vs. why it is being chosen or how it will be implemented in the next sections.

Recommended Solution

Choose the solution you think will work best and develop an argument to support your choice. Do not include a discussion comparing the alternative solutions; keep in mind that each should be viable enough to stand on its own and solve the problem. You should be able to find justification for choosing this solution from your pros and cons in the alternative solutions section. These can be used to form the basis of why the solution will work and you should expound on these concepts to help build your case for the chosen solution/s. Support your discussion of why this is the best choice with two (2) concepts from the course materials, using APA format and explaining each concept.

Do not exceed 2 citations regardless of the number of recommendations included in your analysis. You have more than one problem and hence more than one set of alternative solutions, and more than one recommendation.

As noted in the alternative solutions instructions, the recommendation focuses on why this is the best choice.


This section should focus on how the solution will be implemented. Students sometime confuse this with what the solution entails that should be in the alternative solutions 3rd section. If you find at the end of the analysis, you have new ideas about what the solution entails, do not include them in this section. Instead, go back to the alternative solution section and add this new information to strengthen what each entails. This section should be used to lay out the basic plans to how the solution will be implemented in either a list of actions steps, a time line or both. It answers the question of how. (Bullet points or an outline format are acceptable in this section).

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